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Yippi Social Media Super App

A comprehensive social platform serving the Asian market with live streaming, short videos, e-commerce, and instant messaging

Mobile App Backend/API DevOps Product Design
5M+
Total Users
200K+
Monthly Active Users
40K+
Daily Active Users
10K+
Content Creators

Project Overview

Yippi is a social platform focused on the Asian region (primarily China, Indonesia, Malaysia, and Vietnam), covering several core social app features such as live streaming, short videos, e-commerce, instant messaging, mini programs, and loyalty programs.

Challenge

Building a scalable social media platform that could handle massive concurrent users across multiple Asian markets while maintaining smooth live streaming performance and ensuring seamless cross-border content delivery.

Solution

We developed a comprehensive social media super app with advanced CDN optimization, real-time video transcoding, and highly scalable architecture supporting tens of thousands of concurrent users.

Yippi App Interface

Technical Achievements

🌐

Cross-Border CDN Solution

Deployed a cross-border CDN solution with special optimization for streaming in China, ensuring smooth live content delivery for users across different countries.

99.9% Uptime 12 Countries

Highly Scalable Architecture

Designed and implemented a highly scalable architecture supporting tens of thousands of concurrent online users with microservices architecture and load balancing.

50K+ Concurrent Microservices
🎥

Real-Time Video Transcoding

Built a real-time video transcoding pipeline that automatically distributes video content in different resolutions based on users' network bandwidth.

5 Resolutions Auto-Adaptive
☁️

Alibaba Cloud Integration

Collaborated with Alibaba Cloud to test and deploy new technologies outside of China, continuously optimizing system performance and global coverage.

Global Coverage Cloud-Native

Key Features

📱

Live Streaming

High-quality live broadcasting with real-time chat, gifts, and interactive features

🎬

Short Videos

TikTok-style short video content with AI-powered recommendations

🛒

E-commerce Integration

Seamless shopping experience with in-app purchases and loyalty programs

💬

Instant Messaging

Real-time messaging with multimedia support and group chats

🏆

Ranking System

Daily and weekly creator rankings with rewards and recognition

💰

Monetization

Multiple revenue streams for creators including gifts, subscriptions, and tasks

"Trion Creation delivered exceptional results for our social media platform. Their technical expertise in building scalable architecture and cross-border CDN solutions helped us scale to 5 million users across multiple Asian markets. The real-time video transcoding system they implemented significantly improved user experience."

Yippi Development Team

Social Media Platform

Technology Stack

Frontend

React Native iOS/Android WebRTC Redux

Backend

Node.js Microservices WebSocket Redis

Infrastructure

Alibaba Cloud CDN Docker Kubernetes

Video Processing

FFmpeg HLS RTMP Transcoding

Project Results

5M+
Total Users Registered
200K+
Monthly Active Users
40K+
Daily Active Users
10K+
Content Creators
99.9%
Uptime Achieved
12
Countries Served

Ready to Build Your Social Platform?

Let's discuss how we can help you create a scalable, feature-rich social media application